DELILAH BAKERY

A true neighborhood gem and pioneer in Echo Park, this delightful bakery was a start up by Genvieve Ostrander to memorialize her grandmother’s southern recipes.

Successful for many years, she was approached to grow her brand into multiple locations nationally. The design team, and avid patrons, were engaged to provide conceptualization and visualization for this endeavor. Working closely and collaboratively with the proprietor, the team came up with a package that proved brand identify and viability through utilization of the already existing narrative and brand presence, building on the values of the existing stand-alone bakery.